Aimed at marketing, customer service and commercial management professionals who wish to broaden their knowledge in the management and consumer experience of goods and services companies.
Our FLEX Methodology combines face-to-face and virtual classes with on-campus internships and the opportunity for an international experience. Learn with high-level faculty, company visits, simulations and networking, while expanding your global network with the «International Immersion».
Study a master's degree designed for the real world!
Tuesday and Thursday
19:00 - 21:00 (Hybrid Classes)
Saturdays
08:00 - 17:00 (On-site classes)
The graduate of the on-site master's program will be a professional with the competencies to:
In addition to the master's degree, the graduate will obtain the following certifications that will enhance
their professional development:
| Subject | Total de Horas | Total de Créditos |
|---|---|---|
| Customer Experience | 144 | 3 |
| Customer Experience Diagnosis | 192 | 4 |
| Digital Branding and Communication | 144 | 3 |
| Strategic Marketing | 144 | 3 |
| Marketing Intelligence | 144 | 3 |
| Business Intelligence for Customer Loyalty Program Design | 192 | 4 |
| Customer Experience in Web Management and Mobile Commerce | 192 | 4 |
| Customer Experience Strategies | 192 | 4 |
| Customer Experience Design Innovation | 192 | 4 |
| Degree Project | 288 | 6 |
UEES has international agreements, which gives us the opportunity to offer a program with a multicultural and global focus that allows the businessman to project himself in national and international challenges. Some of the institutions with which we have agreements are:
Means of payment
Enrollment, tuition and fees for the master's program can be cancelled in the following ways:
Email: esai@uees.edu.ec
Tel: (04) 500 0950 - Ext. 1202 - 1299 1274 - 1485 - 1490 - 1343
0999426904 - 0986479287 - 0959657803 - 0992271219 - 0939369993 - 0985213909
Address: Km 2.5 Via Puntilla - Samborondón, Building P, 4th floor.
Modalidad Híbrida
Profesionales con título de tercer nivel en áreas del conocimiento relacionadas a:
At the end of the program, the professional will be able to:
| Subject | Total de Horas | Total de Créditos |
|---|---|---|
| Customer Experience | 144 | 3 |
| Customer Experience Diagnosis | 192 | 4 |
| Digital Branding and Communication | 144 | 3 |
| Strategic Marketing | 144 | 3 |
| Marketing Intelligence | 144 | 3 |
| Business Intelligence for Customer Loyalty Program Design | 192 | 4 |
| Customer Experience in Web Management and Mobile Commerce | 192 | 4 |
| Customer Experience Strategies | 192 | 4 |
| Customer Experience Design Innovation | 192 | 4 |
| Degree Project | 288 | 6 |
