With the objective of creating a space for dialogue and citizen participation, the Presidential Seminars 2023 began at the Universidad de Especialidades Espíritu Santo (UEES). This series of talks, which will be held from June 19 to 27, will allow students to learn about the candidates' proposals, express their concerns and...Read More
The first International Integral Security Fair and Seminar was held at our UEES Convention Center, an event that brought together officers of the National Police, Armed Forces, security professionals, researchers, teachers and students. International speakers from countries such as Mexico, El Salvador, Chile, Spain and Peru, shared their best practices and...Read More
The Universidad de Especialidades Espíritu Santo (UEES) and the Autonomous Decentralized Municipal Government of Canton Samborondón have signed a framework cooperation agreement for the development of projects related to society. The objective of the agreement is to contribute to the training of competent professionals who can meet the social, scientific and technological needs of the community.....Read More
The Universidad Espiritu Santo received an important award at the commemoration of the 85th anniversary of the Professionalization and 177th anniversary of the Institutionalization of the National Police, for its contribution to the strengthening of security from the academy. UEES has contributed to the academic training of professionals, providing benefits to more than 600 police officers....Read More
Espiritu Santo University obtained double recognition in the Innovatec Ibero-American Educational Ranking 2022, in which it ranked in the Top 5 in the category Business School and Reference Training Center and in ninth place among the best Universities in the category of Academic and Innovative Excellence. The Innovatec Educational Ranking...Read More
Se escucha desde hace algunos años, cada vez con más insistencia, la palabra transmedia que, si bien puede parecer novedosa, en realidad nos ha acompañado durante mucho tiempo. Basta pensar en una franquicia cinematográfica como Star Wars, cuya primera película se estrenó en 1977. El relato no se quedó en el cine, traspasó las pantallas...Read More
For the fourth consecutive time (2019, 2020, 2021, 2022), the Faculty of Communication of UEES, wins the Effie College. This time it won two of the three awards proposed with the McDonald's and Nuestra Siembra brands, while for the Corona Tropical brand it also made it to the finals. Winning Team Effie College 2022 Brand...Read More
When we talk about the media, what is the first thing that comes to mind, the answer is undoubtedly conditioned to the generation to which we belong and the environment in which we live; the truth is that the media are permanently related to the development of the world....Read More
¿Qué es el diseño interactivo? Para entender mejor la interacción podemos considerar lo indicado por la Interactive Design Foundation, que lo define como la disciplina que examina o registra la interacción entre usuario-sistema a través de una interfaz. El diseñador Bill Moggridge (2007) en su libro Designing Interactions, plantea que cuando se comenzó a hablar...Read More
When we talk about the media, what is the first thing that comes to mind, the answer is undoubtedly conditioned to the generation to which we belong and the environment in which we live; the truth is that the media are permanently related to the development of the world....Read More
Con frecuencia solemos exteriorizar opiniones sobre un restaurante a la moda, el destino turístico del año y el tema favorito de Twitter, las políticas públicas. En cada acontecimiento público nos transformamos en analistas y comentaristas de titulares de noticias, que, en muchos casos, apenas hemos leído. ¿Pero cuál es el inconveniente de la libertad de...Read More
Only the individual who considers himself a “hermit” will be the one who withdraws from others to stop listening to them and simply shut himself up in his thoughts. Not so all the rest of us, who, even when we are alone, need to listen to our peers, get in touch with them, exchange ideas, and when we are unable to do so, we look for...Read More
Does it take looking at a meteorite to feel like one day it could all end? Don't look up (Adam McKay, 2021) Netflix's latest buzz-worthy film offers a catharsis of the pandemic - yes, the tireless pandemic - that has that end-of-the-world feel. The virus meteorite fell in 2020....Read More
The ecosystem is composed of a wide diversity of biotic beings and abiotic elements, with similar appearances at first glance. However, if we look closely even in elements with similar shapes, we find subtle differences that give beauty and complexity to the natural world; for example, an element as small as a flake of...Read More
En los últimos años se ha puesto de moda, en el mundo de la comunicación, la palabra storytelling, que viene de las palabras en inglés story que significa historia y telling que significa contar y se puede definir como una narrativa que transmite un mensaje de una forma envolvente, captando la atención del consumidor. Read More
The COVID-19 pandemic has undoubtedly dealt a severe blow to the world economy, both because of the unforeseen manner in which it arrived, as well as the harmful effects that affected the physical and emotional health of the population worldwide.Read More
En una época tan atípica como la que estamos viviendo hoy en día, cuando nuestra normalidad cambió de un día para otro, donde nuestras costumbres y actividades cotidianas dejaron de ser sencillas o sin preocupaciones y, nos enfrentamos constantemente a desafíos que jamás pensamos experimentar en carne propia, es el momento indicado para refugiamos en...Read More
Los vemos caminando por las calles, conversando con la gente sencilla de sectores rurales, recibiendo propuestas de diferentes grupos sociales, saludando y escuchando con mucha empatía, dando discursos y las imágenes junto a esta historia se repiten en todo el mundo, con más o menos elementos, pero el patrón es el mismo.Read More
In the end, everyone is expecting something from the brands, which is why the companies have gained market share by knowing how to use technological tools, with a greater capacity to adapt to changes and with an innovative vision that is not flawed by the activity that many other companies have been doing for years.Read More
El objetivo de muchos productos digitales es brindar buenas experiencias a todos sus usuarios. Atrás han quedado los días del prueba y error donde las empresas liberaban productos que eran desarrollados con una visión muy limitada (o casi nula) de las verdaderas necesidades de sus potenciales clientes.Read More