The Marketing and Transmedia career at UEES is focused on training future professionals with the right profile to integrate into the business environment, whether public, private or non-profit, opting for management positions with elements that develop entrepreneurship and give initiatives of corporate activities.
Development of products and their transversal communication in media with attractive content for the consumer.
Promotion and development of distribution channels according to the market, determining the cost-benefit ratio according to where it is performed.
Approach to strategic and operational solutions based on the creation of products, whether goods or services.
Ability to lead and contribute in marketing, commercial, sales and communication areas of public or private organizations.
Proactivity
Resilience
Efficiency
Practicality
Critical Thinking
Leadership
Creativity
Adaptability
The School of Communication Sciences trains critical professionals interested in all contemporary communication phenomena. Learning takes place through creative and useful interdisciplinary projects.
